Pop-Up PR Tip 1: What Is Public Relations?

Welcome to Pop-Up PR Tip #1!

I created a series of videos to share little bursts of ideas, insights and inspirations to help you share your story.

Everyone has a story. Public Relations is the strategic crafting of your story, your message.

Publicity is the result of your story being placed in front of your target audience through social, print and electronic media.

Public Relations goes beyond telling your story to engaging your public in conversations.

It's about connecting and building relationships.
Relationships can be built on Social Media or through Community Engagement.

Connecting with your customers by sharing a passion is the deepest connection you can foster.

You can watch this Pop-Up PR tip at https://www.youtube.com/watch?v=yoBJodBye2Q