Let me share a little secret about your Brand . . . you don’t own it.
Your Brand is not your logo, your tagline or what you say it is.
Your brand is a perception in your customers’ mind.
Don’t worry, though, because you can help shape your customer's perception
through the stories you share.
Stories can be told across many mediums and take many forms.
Here's a list of 30 ways to brand your story.
Please feel free to add additional ways to brand your story by commenting below.
I can show you how to excavate, craft and strategically share the stories hidden inside your organization that will help you attract customers, employees, volunteers and donors while capturing the media’s attention.
Your Brand is not your logo, your tagline or what you say it is.
Your brand is a perception in your customers’ mind.
Don’t worry, though, because you can help shape your customer's perception
through the stories you share.
Stories can be told across many mediums and take many forms.
Here's a list of 30 ways to brand your story.
- Bio
- Testimonials
- Community Engagement
- Social Media
- Blog Posts
- Media Relations
- Crisis Communication
- News Releases
- Web Site
- Word-of-Mouth
- Customer Service
- Videos
- Tagline
- Photos
- Articles
- TV appearances
- Podcasts
- Radio Interviews
- Classes
- Reviews
- Awards
- Memberships
- Speeches
- Certifications
- Milestones
- Partnerships
- Endorsements
- Book
- Sponsorships
- Networking
Please feel free to add additional ways to brand your story by commenting below.
I can show you how to excavate, craft and strategically share the stories hidden inside your organization that will help you attract customers, employees, volunteers and donors while capturing the media’s attention.